Concept Paper for Sisakalam Cartoons Introduction: Sisakalam Cartoons is a media startup that aims to revolutionize the way news and current events are presented through the art of editorial cartoons and doodles. Our vision is to create a platform where users can get a unique and entertaining perspective on the news through our unique blend of humor, satire, and illustration. We believe that this innovative approach will make news more engaging, relatable, and accessible to a wider audience. Market Need: The traditional way of presenting news through long articles and serious reports can be dull and unappealing to a large segment of the population. With the fast-paced world and increasing demand for instant gratification, there is a need for an alternative way of presenting news that is quick, easy, and entertaining. This is where editorial cartoons and doodles can play a crucial role in making the news more accessible and engaging. Business Model: Sisakalam Cartoons will generate reve